What women want? A pink Fiat 500, it seems!

This is the limited edition Fiat 500 that customers have been asking for ever since the popular city car was launched, says Fiat UK, which also states the obvious by saying that it’s “appealing mainly to young women” because it’s a “must-have’ motoring fashion item”. 

The first of several Fiat 500 limited editions that will be introduced in 2010, the Fiat 500 Pink comes with Start&Stop, sunroof, black interior (suprisingly!), special pink key cover and unique carpet mats. Based on the 1.2 Lounge, it’s priced at £11,700, £1,000 more than the standard car but with £1,500 worth of extra kit. Only 500 examples will be available through Fiat’s UK website.

Fiat Punto Evo gets second-gen Multijet engines

The Fiat Grande Punto is as good looking today as it was four years ago, but Fiat has seen fit to give its supermini a new look and a new name. The Punto Evo, sporting a new front and rear design as well as a much-needed interior refresh, was previewed at last year’s Frankfurt show and now goes on sale in the UK. 

There are five trim levels and five Euro 5 engine choices, all with Start-Stop tech: a 77 bhp 1.4-litre, two 1.4-litre Multiair units (105 bhp, 135 bhp) and two new 1.3-litre Multijets (75 bhp/190 Nm, 95 bhp/200 Nm). The second generation Multijet employs a balanced solenoid servo valve to better control fuel injection, now managing eight injections per cycle. The new Injection Rate Shaping system optimises combustion at higher loads for improved emissions, economy and lower noise. The big advantage they have over the outgoing Euro 4 engines is up to 25% improved torque delivery at low revs, with fuel consumption as good as 24.4 km/l. As usual from Fiat, there’s a Dualogic AMT ‘box in addition to the manual.

All but one trim level can be had with Fiat’s Blue&Me TomTom system. With a 4.3-inch touch screen, the portable unit allows access to mobile phone, audio, trip computer and navigation systems. It can be controlled via Bluetooth and voice recognition besides the car’s steering wheel buttons. Blue&Me TomTom also includes Fiat eco:Drive, which monitors the driver’s style and environmental impact in ‘real-time’. This is a cheaper solution than an in-dash system, there are no unsightly wires and you can use the GPS function when on foot.

Fiat 500 by Diesel debuts new diesel engine

Not many expect to see a car launched at a fashion show, but then again there aren’t many cars as fashionable as the Fiat 500. Another day, another limited edition. This time, the Fiat 500 by Diesel breaks cover at the Bread & Butter fashion show in Berlin. The collaboration between Fiat and the famous clothing brand by Renzo Rosso also shows off the “Midnight Indigo” blue hue and the 1.3 Multijet II engine with Start&Stop for the first time on a 500.

The deep blue colour is inspired by denim. “The use of a micaceous rather than a metallic shade offers at first glance the feeling of iridescent colour which varies according to the light, very similar to stone washed fabrics,” said the press release. This, plus a finer texture of paint creates a 3D-like effect, it adds.

The 500 by Diesel is distinguished by exclusive features such as the 16-inch alloys, a rear strip with fake air intake and Diesel logo, yellow brake calipers (only on the 1.4) and satin chrome painted trim. The cabin comes with dark denim style fabric with yellow stitching, the fifth pocket with the Diesel brand, the head of the famous Mohican on the gear lever knob and more satin chrome on the dashboard.

Besides the Multijet II (75 bhp/95 bhp), buyers can choose between 69 bhp 1.2 and 100 bhp 1.4 petrols. Almost 6,000 units have already accounted for, out of the 10,000 available.

Abarth bringing its 500C and Punto Evo to Geneva

Abarth, the legendary scorpion badged tuner, will bring two new models to Geneva, based on Fiat’s latest products.

The 500C is the open-top version of Fiat’s successful retro car. It isn’t a real convertible per se, as its retractable roof slides off between fixed roof rails and the B and C-pillars of the hatchaback are retained. Abarth’s take comes with a 140 bhp 1.4-litre turbo paired to a five-speed robotised manual ‘box with shift paddles, endowing the cute little car with a 0-100 km/h time of 7.9 seconds. There are also bigger rims and brakes, sports suspension, chunkier body work and a two-tone paint scheme.

Fiat 500C “Cool Bikini Contest”

For some reason, Fiat thought it was a good idea to produce this video called the “Cool Bikini Contest” set in a cold Amsterdam winter background. Those girls must have been freezing – it’s no wonder they had to keep dancing! But I don’t really know what this has to do with the Fiat 500C

Brand new Fiat Uno revealed thanks to leaked images

This is the all new Fiat Uno which is expected to go into production in 2012. Images of the new Uno were leaked out and we can now have a full view of it. The design is all right to me although it looks like it’s sitting a little too high – or does this mean that there could be a crossover variant?

Rumor has it that this new model utilizes a shortened version of the platform used in the Grande Punto. It should be as long as a Mazda 2. The new Uno will be first built at the company’s Betim plant in Brazil.